Baseline boosts growth by onboarding clients faster

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The challenge

Baseline Data Services, a leading US-based managed service provider (MSP), needed to:

• Onboard multiple clients quickly and maximise margins.
• Streamline provisioning, billing, and scaling to improve efficiency.
• Offer a unified solution to protect data across on-premises and cloud environments like Microsoft 365 and Google Workspace.

With hundreds of clients in industries like finance, manufacturing, and utilities, Baseline needed a powerful solution to accelerate growth without adding complexity.

The solution: Redstor’s self-service portal

Redstor’s intelligent, cloud-first platform gives Baseline:

Speed: Provision, deploy, and manage data protection for clients in minutes – not weeks.
Simplicity: A single web-based portal to protect and manage data across on-premises, Microsoft 365, Google Workspace, and cloud servers.
Scalability: Onboard thousands of clients with automated processes – no manual, one-by-one setups.

Bruce McKnight, IT consultant at Baseline, calls Redstor a “game-changer”:

What might have taken weeks in the past can now all be done on the same day.
Redstor’s automation makes onboarding effortless.

The benefits: Turbocharging efficiency and growth

???? Faster onboarding = faster revenue

Baseline protects 123TB of data – and counting. Redstor’s intuitive portal eliminates delays by automating client onboarding, configuration, and billing. Clients get up and running in hours, and Baseline gets revenue flowing faster.

“The technology partners Redstor works with are all self-service. You swipe your card, enable the protection, and you’re done. That’s exactly what MSPs need to scale.”

???? One pane of glass for all data

Redstor simplifies multi-client management with a single, unified view across all data estates. No more juggling different tools for backup, recovery, archiving, and disaster recovery.

“Instead of working with different products across different architectures, Redstor consolidates everything into one pane of glass. That’s huge.”

???? Cost savings that clients love

Redstor’s smart compression, deduplication, and changed-block tracking reduce bandwidth and storage costs. Baseline’s clients cut storage requirements by up to 90% while extending data retention.

“We moved one client from 14-day to 30-day retention without adding storage. Another freed up 50% of their on-prem servers, saving significant costs. Redstor delivers massive value.”

???? Creating new revenue opportunities

With Redstor’s insight dashboards, Baseline pinpoints upsell opportunities by identifying underused storage and unprotected data. Clients love the simplicity of freeing up storage while maintaining instant access to archived files.

“A client saw that over half their storage hadn’t been accessed in three months. That insight saved them time, money, and stress.”

Why Redstor is a game-changer for Baseline

• Instant scalability: From hundreds to thousands of customers, Redstor automates onboarding and eliminates manual headaches.
• Innovation-first: Unique tech like InstantData™ lets clients stream recoveries and keep working – even before data is fully restored.
• Unparalleled support: Redstor listens, responds, and evolves to meet partner needs.

“Redstor is so responsive. Their approach is, ‘What do you need? We’ll build it.’ That’s what every MSP dreams of.”

The bottom line

With Redstor, Baseline is transforming the way it protects, manages, and scales client data. Faster onboarding, smarter provisioning, and game-changing efficiency mean Baseline can focus on growth – without limits.

Ready to eliminate backup headaches and deliver instant recovery to your clients?
Experience Redstor’s cloud-first platform today.