Please give us a few moments whilst we get your account ready.
$19 billion. Why is Whatsapp worth that much money to Facebook? Is it to get back in favour with younger audiences? Or, is it more simply the access to 450 million phone numbers. Through the acquisitions of Instagram and Whatsapp, you really have to ask what is next for the monopoly of social media that is Facebook. Imagine how much data mining they can do now?
Boasting 450 million monthly active users, of which 70% are active daily, Founder and CEO of Whatsapp, Jan Koum, famously said “Your data isn’t even in the picture. We are simply not interested in any of it.” In a statement following the news of purchase, Koum assured users that nothing will change and that Whatsapp “will remain autonomous and operate independently”. This was backed up by Zuckerberg’s statement: “Whatsapp will complement our existing chat and messaging services to provide new tools for our community.”
The thing is, Facebook is interested in your data, your data is how it makes its revenue. So how long will this promise last? Only time will tell, but Facebook owners have just bought themselves a goldmine of data. News of data breaches and privacy concerns are commonplace, companies across many industries are being affected, from Skype to Target to Barclays.
Redstor is a market leader in providing security, storage and disaster recovery services to the public and private sector. Our range of secure and encrypted cloud services are already protecting the data of over 10,000 organisations across the UK. Redstor’s secure, off-site backup service ensures data is safely backed up offsite in an encrypted format. Our file sync and share service, Centrastor, enables organisations to store and share files securely online from any device with an Internet connection and our CentraStage service enables support providers to guarantee that devices they support are regularly audited, patched and safely up-to-date for effective unified endpoint management. Our Disaster Recovery service guarantees to have your systems up and running within minutes following a disaster. To find out more about our services and how we can help you comply with data protection laws and prevent data leakage, please contact us either by giving us a ring on 01189 515 200 or emailing [email protected].